Apparel and accessories
August 18, 2016
DKNY Instagram account
By Sarah Jones
As fashion houses make the transition from one creative director to another, the opportunity at a fresh start presents itself in both design and social media presence.
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","iv":"3e2dd56e149b633b898993dc54a64cdb","s":"45ebcaa60cd0e918"}
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I agree with “Freedom of Revising.” If luxury companies view their social media content as a billboard, then it only makes sense to allow the re invention of their message or brand! Just like users can change and take down personal content to revamp their own image. I recently had a friend loose a significant amount of weight and she has deleted all of her content from Instagram to start fresh! Fresh is the face of the future- I saw the luxury industry should focus on these re vamps for campaigning purposes.
I find it interesting that Ms. Andjelic says that Snapchat, Facebook, and Instagram are all momentary and that nobody cares about a tweet from a month ago yet at the same time finds that deleting older posts from previous creative directors is a negative and disrespectful thing to do. This implies that people actually do care about content being deleted even if it was posted months or years ago.