Apparel and accessories
August 18, 2016
DKNY Instagram account
By Sarah Jones
As fashion houses make the transition from one creative director to another, the opportunity at a fresh start presents itself in both design and social media presence.
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","iv":"a589b2618f122fae96693e2fe6503635","s":"8b62b1bebec8dc79"}
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I agree with “Freedom of Revising.” If luxury companies view their social media content as a billboard, then it only makes sense to allow the re invention of their message or brand! Just like users can change and take down personal content to revamp their own image. I recently had a friend loose a significant amount of weight and she has deleted all of her content from Instagram to start fresh! Fresh is the face of the future- I saw the luxury industry should focus on these re vamps for campaigning purposes.
I find it interesting that Ms. Andjelic says that Snapchat, Facebook, and Instagram are all momentary and that nobody cares about a tweet from a month ago yet at the same time finds that deleting older posts from previous creative directors is a negative and disrespectful thing to do. This implies that people actually do care about content being deleted even if it was posted months or years ago.