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How niche brands can compete on Chinese ecommerce platforms

January 21, 2020

Smaller, niche luxury brands may not necessarily have the financial or marketing clout to compete on Chinese ecommerce platforms. Image credit: Pexels Smaller, niche luxury brands may not necessarily have the financial or marketing clout to compete on Chinese ecommerce platforms. Image credit: Pexels

 

By Jeffery Sehl

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