Apparel and accessories
August 15, 2022
Finding the right balance of marrying global strategy and local cultural context is vital for the success of brands in China. Image credit: Valentino
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","iv":"290e95419e0d1e01c106f2b86f71cde4","s":"244a67b4e67b11e6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