Retail
September 21, 2022
YNAP stands to gain Farfetch's hybrid retail model as a byproduct of its acquisition, according to Farfetch CEO José Neves. Image credit: Farfetch
By Amirah Keaton
As news of online retailer Farfetch's recent acquisition of Yoox Net-a-Porter (YNAP) from Swiss luxury conglomerate Richemont makes its rounds, so too must considerations for the common denominator demographic between all parties involved.
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nBCgc9OXxh2NyccaIvSq4R41Ey83YZv4uSYXj6t4twvrnN9CWHovjqGcxkqcvbnRSCvxld94D8sl+KIowqqpDoDp5sYzZzxHK\/dcL666C+poUCQiSJtVpnj4TDBBkFzzzMrxqO74SgEcASE9Sogc6Ovx+ORO1xgWyv+tusWbVRNd5BSi\/oabXJ3i6ZaatoXj+lRqUdcNlAQTLY1+kB6TAJqT71I+bCo8eIeg\/XDxQBOKwo3lrnoIcvn9oSdG4V9FRzwMfiA5mMDsSk65JQHhMbBMNS0gzo+WZFN3Z+ZV4aqOSdhxiLvJdCUWbAL6FlmDs09X\/L0jNgTinuzJ+JEDNEw06PnjWyPbzBH3CSV0JB95w3o6n1U\/KjOvrULQAiKpqh\/Uos8dL9GdCoxC75L8KD8\/HWx75t+wxEkrt01hgr4koPTs4P67YJRgxCvc3\/BD0uzt+zp5vempGA7Hk1+iBQkw25yNGvghIk8Y+aSkapKT8PsMqVA88p7nfOm8wwjogjd120HjDQ0txSqd3E8KDCBIKy4tT\/IC8MSDSEAh1OliYIVrLH62jCDer+kUEXPqla7dhvxKvnM5ApqKBhi6ysksi2N1nBmu++oeOMBcr8226zCXVrOE2bYVFUV27YI98zdrhwOsQoH5irVnxd7T6VJUX47\/Ob\/EPxMiJkQp3DAQsCEUJZuBXNtku8UK\/CGVU8cBnFUI1BP4JIdMoD\/FPfR0hmm52A9\/u18CRojNiLz88JKhFGoC\/PilrtRY4dHCTIiQuYV0G07EgRio742hL7dDHH9oD0+k0EMQU1+syp3KZerEq1+PQvPzGk2gIjmy7SzQXPaYwoAt08vsZlyF4u1cHelhKm2\/LO4FrqoPA+8a0+fkhXNa8aBhEDNSWYV47GcT\/fBSn4NHsmJDxFIrDsNX+O+pE9hGx7A6yum0G2mfcg028mBTrpxm8UpYLvjpMZL\/JBnTJUiShGF4IDBN1eeBMMjv2t17ngB9pF2KDpkTXRwUt8cV+8MIRu8vHW\/jcDIlLYlffrno8FrqoTE0Zm93fNONuIHwqj9id10naqWYy471ROdCiPhiECEcVKDcPM1x4qwhxVLsRv3j3s8XSQLiST0qZ59W2KjIfv32pmb\/xudTFCRHWqr6\/I1dCRW8glAGkhSXfarQAJFPuqKOWEnLN98aftKicVEZQsZVxmV0gRw8HE2kYOX3pgwy7wwAF78GiVGtAFTNYd94fseUabBnvnZxALAF6dBLw5lnTOyiU2ChOTARIJlEerNwRgarRa3tgd0C1b4uMiQ0JrRyrmbmRJcAPcSUS83DKeDavLtnsWmqWycYeKAktB06GnjnOVIPVU\/grOX01l3hhzJca+eG7x1gWz0at37YWcYF9\/zObUHYNzv7UrxpWgpLrUNpWSGzK1Bcp3A7b6TT\/yYvKI\/KoSZ6rCG71Y0uDItUc4GF4RFqyF9YUHO7K0SQCR\/5rEiATNq+VyKNQftsR1ZW4UzGQ3HnJVY87VttKE3KipfrDM3cDW7WAXHsiW4QftBRgGH5HMX7nskq9cY6wbEJK8wGko7Xjh56Lj28efv2eF1FWA3t7vgH26OalXj2cBk8sJwEPoSqXrFivJR4V2HVeXRSDUyTMnzNPhBL+B3fDlQ\/05BPkJ5hEp0RTRN9dttFXs4AALIpL\/Zf4qY\/hzad1oPa7a7fIsIUwtQTJWfCneu7MK+hsm5x4+sNNcCEPCabreB6Zk\/\/NmFAQKxmtMoulBqMOd5wxRGyGFQbBTjmRz4bhyEqSTVrn0QNgOQ2mEfvlcQAJTP80YDDAxstZJIBTZMKDkvuV0eHjAtq1DOvhhM91D\/EskyBkDSM31G8rdjc8jvJ5nw6Dg\/b6+9tV2iItIHwBcP6K7+S+sW\/2Kht9mud72oUm\/p7JSkmR2pVgZpiDK8BiwFIGpYzCJW5Ph5v71zM67gNAcKNExr3nUy9NkZHnl6EyMeOCMFOKyYE9NWgdk2m9Qo\/2rQAPPHQYrgxqLxtsOi+JohlXbitg18rU+KGMzBEyIo85JTG6N5j9xKYD87dUXSJ78jOpil\/uTnlSy0Ny9qxviQoemaG1jK4VSAI2Ia2fZindKgNEEQRkwe5+\/WbTsO6CSOCtUORIYvnbuazekWQTWgIGBayjX60Pm7p4JaL\/5gpMTsMeoXr7ZHzuFSnSiHbxVEzsGrF33oNErLDeYG3EEYT\/AbALBwgzm4mXnwrJo8bz4Lvh+aElsX+hsGPdY1hDSxyHUQvZj\/h7pvEZopjynVyRsBudomKeN+tjutwFdkcUiqZnzI8+GPvzTd56X0dzm6S5+YVQNq\/0Iql1+7IMLgexKhkxvrOKNiwgoBz8L7wFjQbucfYqFC5IpGSgMSqwv+H2FGRWT8BGLxeX1GnyRZV07AH5ojYj37jv\/B1s1bMO\/7mlFdANfFXEVb1Yx1RbAvtvRP8V6jRXi6sjpheQQxuw7ujRD6LjSq7X8vtTSWPQQvy030PQAns5RWDHNIXayE9dO0o3Q0o1XGMYCNjGBU99PSfo0gsNnPDm4yubjkBanG14uw+2E+rNQHAVAIcsiBEERmfwBifbt9rvWyILn672uLlw9j2a8q\/lP8zYQ+Bl1E9iRvxFVrhmmRYZiCV4BkUk2NyTDAASKdnqTllC9gCvnpRxcWUY3Ix9r1b68NwVBV44VTq7KYgNAf+bUD9GYF13ZBj8nNdhC0M5pTzBtrbEr8As+sQAHUXI40k1VMnBGvGyzWMlfpQw\/WuvBTV+Zi8EYjU3WwPPSk8NRXU63rve0an\/vPdVS3QNbO9AdLUrzDpx2KoUQNeAWFZzXpLybP8+4uAslaZ0wQxcaswOu25bMx9j7GadjZVmh\/Ch1W5Jzl8mBAuPT7g393tek+Y3BmzwaYG9yH4DYB5nbn76zeRNFknZMIlasrsAtWAV\/oEBSUEQ4IX8wFmChx27hMvmzzH0hI+cTahbxkGyID7wr248fItbv84I1htiUQwxgS0fZZV5neZhykABusLo6fVGSN0IDAOMWofvIKdcyh8EMguvQL+4ZqW1ckgAS\/hKDxvUlVVyxjmcMEJfZ0ZyagSxybD9EBuZFJtQmvLcRy1GF1fz99OBbzEqQIHlLwmcR+rez5OGxdotIGfzdZfJgsFmYGNlaOUGnZTOWcVe+lU75dUiB\/LOAqCRjzasmHQeIoHfq+51g8ThJgT2swr98g547V3gDjP4WTbprE8sNx1UG24odSX8ggPmzxTBHotOoL7Q7cnc2ZCChNexoAoRDc+a3WA0LPgsz\/Ho14Pps5UyKYxZdvBnJGFzRHOKr9KkkXpb4hlQq8QKqocoWKmCCYl\/oVnSSNb5w5Ehh8KwmdSFqKmlmYTxuYRzz3xY+4uRAVsC41GWkjUC72lthQ6zkqh1Tlv\/jcUO48mMGmyR15YtODiLEDfWANs2lKBCZdDKXcdtws+8Pb3OCJ7T7lfhjHIWUoC6nWg\/ugkmRmlhUfe59yQELTC\/WEOMedX6\/\/HXKFB6P5PJh3eHPSfPZiTutU+pHyvkWo7NOWQrWQE45+2adlPFMD7BoA\/tKaxV8881ki3O1bQ8U6PGzB\/YbVUp6JqqX5scG\/W\/cASov61qvNw5WZx0GFMldXYS5NabBQMTNgyTWJLoins+7Lk06RWwn3B39cjGvJy3cHh7JkSUycJ+ouSLmjgaw4SV3VxLpyVMAdTfNWdeHEcqihspl3X821IC+nWH0ppG0OYSXs2UFUD+qwGPkPpBFSD4whtHUI893rYnJXLDfDX4gsV3Bai0mvvMPSfB9rBN+y0HL6m5TpshzbkfYVfA+1GPeD+KN20jUtjLD\/2CilSCO67FovE2\/V+0WkPGc7GLKgsegxcxfSnit4h7HYD29CgjDlTAVL9LBg9fmpr4PJqPByaHQPPYZ61MQXnw21HBaArhhET4kvF3M0UqXF1w8in7w7PlZyjB9580D4PEsMnx9Int+HIXJvtXwUDGVewun6OLBeDgbNj8BOYP+R9Dz0EXzYsoMNFwwfwAZStGSeMqAN6NJobEO0SLAet+dkuUA8NAxPNzbUN\/x013KedBmwz\/oIJf36OmIZHKH4HcaVNv5j2fY7tVidY9N\/iwIE8\/iagSazY2JUj0qX8ToLB3uK1IF9jSqCYlxXK5yG3WvOymCOLTRA5APnj7OcZ\/8P+QvJ3\/NfopFBT66rHwyNRLRaKpmbQzUKFNtbGWZ5ftY5qk+LyMMfKhrIVZwyl6p2UIhh70vn2JqpFux3qcLhZgm8wbt8JYU88fqc1fxpXymZsmQnH8Wbuh7YFepHw1OZZVJHMWS8PM4kGS+43F9vyz7cY+xWvPtzaRuJDgCjERPCLSPYb8wJLhaP+tBXKxiDblBnzPk1BoTzg6z0Tw1pxqw6bRNTxquvMRpGZrsk5rFyDZB4V7Wtm0suLIHfSoNPt0veAlx0jPxEZeK+GKPlnbbemLvhrYBdJdDDi9iXjho5dDR37zY9jbk2nr\/dx7\/6NNpqbwaD824ekYLLCOWaEcw4+Sf7r1gdaKh3pw+AzQfAGsdB2E3r7FCHuG5xuAYL0V820HFsaKnmmoCgbd9WU\/kJcJNvSDfJ4oV6FKyYBRQxviIvBhEdQPafaKJbjoJK85VW97r4FqsE68egqQxZ4nyH3CiS6FMvbvGTnjVBJi2oJFbvG+0xArfYrj2aUz6v+qh61FN0UZqEXVkim783mBj6ViIK\/iNlTIji8ySznuyDF\/fP9HKvbCoxY7vaEk2v2pgAeMxoWFYa61nfRdZO3LCFOkJR+naCTMwJP2ffs+dB48rAsGHvWwgZUSVo4OmtdwHdfG2ujlo8sD0Qu+4W0fgiMfFCYZFOSV6QE\/raiNLOVlXkVdPE+7cG5SbvDCbSlQoURxRIX9kWmM5tX+CRkR0chFF+keM9YHEBx5nFaJlq51juhqJVUKUS70gRwdf288ZjKy8Tl\/J9OqTzVEijHg+LkKNm2mn0ATa2lZKrU5Rbn3GkyAgi79vJlnmuRr6R5z8AUp0T7qp18GplP7r1tieqXzfTG0vzNr0vk+bkhmrm4dSxmg02Wnp+hr8xsudt8yna0rTl\/L\/EiVkix1sRh5ewyAtVv41YaXTdZMOe7rdZ0KoU7R239Um6ivmLlpye5OaTchYgXCqbS26SH7YACWiKAHwZL526zt+PcNcnahD09mQN5YcwYJDEH95GzkU9\/J5GSmsUrB63Xsh3qfVYivSVvRS3RZWZPnSHLIDB7g9wlHePZMMeIbvYfFChmjctQFISqZhJaou1b7IDceOCaYvh3PSbtqVgvtoW0qUJT1qpkL1jJFzuh6EGZ6z\/cbRK6vEWtcXHTsJgjJDJ4nmhHf7nXam2GE4ozHzk0TU5jCCt5JqWUVkDiVP0DAMEeSGVpHd6rglQTs2Ebts4tMdiE1KT1x9xZDGXUxdQzL4bemmp7mk0JztE3H9O+oLPpm8CDhFyJUjV23eOy5YpKrr\/FEDJBqu8KVP5zHF2gel5uhugAfqAXY7uSlY2DIpzFBsuJvg7AoNaOmGV3UId61yii8JntYn8zh6WzzHBFVjWeL2mRcnW4l31yFnkH6x1eEQNGRRZOThF9hWjo+VhoAibYZryjPEYZIYU+eWAwUpcDUSQm1+GxaYJ6UAhix82kO26kfODZD+TspnvfV7a5Flap8\/oHU2xR2A4vCLdRqA+x\/iVkCK3IgEG\/mGiju5IVdlOU7va\/6jT81rmZ7mnIPSEw3qliI+RAncswXnRGoOoE+3DyjhM6h6HqcK8J4HddmCTPQKNcq9uQorb3TNkVmXb9yefzAGIdgfDe4ugvhwsARTCskNJXhjKuJRjEUNRsSWIYMRd46nSZTt2IENB9PDwYUAG3R0gK7WvjWLyJlnKNhGG+eACMEjYcuDRx5RUp53RiWtX87EoGtrq9gL4FZXFXKySRTr3FKU4Zkn\/jA7aG4rSn\/cO4r1sza1s\/38qQT00uL6qcwy02Pxr0t81j5C+O0yqiiGkSOikyYfZmTImmRaCChSQyB19zmFc58GbKi+wNMBf4319bndPxTTDTHyPXb5fgIveC1vp8CJOCrbCF9U\/s5WtvGCbqSwA+jcmrMQAh\/Ew0N9fgyhUoIvfiKNgthifYVW39UFw54siq+fxP\/kYOKVazqiurSQ4Z5itmGD+x0pk8DbihX6V1+Sqv6B7Gyq7YhnUTNIK+E4MPu3BqsBj1h\/xp0rzRj1VMruZyObXvFvsStpOxgHvuT7PyqSiToVLL45ldKe2HzWb\/+UBbGyNffXjNpxDS9chTBCgbSXQGHjJ4S3YdivBy\/BUbf+Cyhh7smryb8OdR02IvQp3nGPJnNwXYUjKTePhu1uPoUDKQcih6p290DhBbzc0zoeQwdbn2O+yDbBHS8hlkeQ30DtJ6m9tI+f+thoBpsPNflObOtFqgo2zyMy591CAl8o7OwD0IfH83o\/BDS9pZPADNKkhXVCgpAWwNo\/RzARo\/XUnpDJrVTUANpgfo0u1Jm3Wmlw1UNhOfbuNEUnNV2nWRZjLZqUmOXmELlJNzCDy3qygT40yETo+H\/cNQE9mq6tJ2YiC1FYj8LUh+ggcI4QQPvT435vvjnkYPq+xM1Q5l+ZCvoEf81gxSl0pKXwty3Pz5NtFfOZKtLIPKduW8udi2f2YXoOJiYtHXwxQW8bTxwiIwHlSd+dfMKdW\/eOPe\/dzHCgd8GIGPQDPIjfte2xxH5onPg6fM14XnuRsaRB7ZBm2QSVxCjm6bWgKcoxSNSPCPh\/EHrS1IR22s0QuWuQL0zZ4wI4CuwSiv9lIZppSwR\/TFain92e5B0F1nAJTgdb5th+2+Nn0TUmHbAkDnk6KGdck6NfrUZtCVkJIjvMElAMXVDY195etB0bEJ7VOX5ezGKxj6Al98AvAHBvBL35W3xVYKXsgVRerV7Pi39tc0eutoC+d94qk+KyFUggQ1tIb38QHzbc+E0wifJO4Nix6ktrKvMPINqaBEKum8BP4OLzyBZBsVLb3i5VCoNUpMYo+BMXPOCB\/p\/A7cGmzzIa4i4SS5vVKZCv4BOdEMCv9Gw4I3FaO04Yjwx5tTPN4DJLltnKELiOfet\/XflBxz67qgqFyxx3O2aBdtBJFnOCXeNMaxZZ2RmP9XDjQ1HBmgzh2871lIJQZhxWKAu+ZGuwaodl\/SQCWea5foHSNa6oFoVuyDLFhY\/LKItymxmNz5gpp9\/CYpsslF+HiRWrrY+TDEmEoQohhR0Pw7IruUFKRrR3UwlltcnapOwbPMkYMYbiJbhiRimVbQSdheFuEGuIHpMQqIA3p9ezTMeU5ayb7xv4qRNIP9qY1NP3KkglPcRFNhZ\/7TtsFNlfUFAXqw9nOpA33W8wLVZW06HjUN4A69RkIeNbbXdHXe0cjYEVIRfq+tpGPvYQ1ZG67WFG7963TOY4kzbsgi1RJkbnzZEG+lO8oZJA1qRa14iKtSUfbxea8Z1n0odZPDtxol3fyxUdwnwrlOvsn99K5uMrXPSy9\/wYhcSVLvQulvNfiKzaB8\/Jr5qJpU1irIyojRD9ZmGkn9mZK4QLV0KLeVbVxdfmLXe9jYPntZiphsV0\/5QYpU3saHhd\/9v4n\/mQMrX9KhPFRH1Z\/k8zE2bKqpa7i2toBORd5V4A\/dbjSSrlKOxzrltKYSOHxZSRTH0\/woq\/KSycN1D7ASVpd0zxi2r5QU832RIlWnzrdrMcB8hsM7L\/oJK1Q+Z+94nkbc2vKiWJUt2Y9TDN+Xp4Jl8aj\/s3gvA24UtqjDIrMTxCe6ZNBYSijgjF3\/jssUsqwLWTPl2khvPUmRi4sVSst4GVgAvz9m1h6ROrRQ8gF8NSkUdXnm+cAYRd3\/zIYshb6C0R8IJ4vV2n+gydoMYNX7GRuveE0QRs3s7VfXavOw2CBLInhHgy7YdjtyYmuAYgY1PnQSGyFtHNDa5FJNcwrDyLvkpmBA2+ztCHsOqAT+5QIqBWLpMPdHT2tz4KZwKicT07FqCJSuArS6m68ix3uYCwLXacH28iW+UbASLx6lsZQT+ByNiODr853NU8TuOJWgroYXbXQbAhPvtHwDMP\/zXt8VUg\/C6fz5uZXpKwWMmothSsu\/EmkXCAUylCdROiwxJ3z3ZqLXsNbv98+RJoGM7lZey5EmL+WlyievEgTQH2jE\/DDxk2zpFutfbjPk2CQSPf71y2Egx+a6jOtoPyAZlea6yfMTIkDCIJOOEywO4vOc\/Yd65xz6pZYzSEAXouCyM\/NsFAomg7TgCWSlFknstzbxsFxWWYVTDUMRMVK\/AH8Z08rSp2mdt0vBcYUjEd5M9KWSh9j+gjUflbMxMakiH66R4W4i2zE92zgCwej6d8C0pIQQ35wOsvnve3HapZs9U5hqf0IiCOGx+MuN272+MDHs6nC\/RjaPGR1PNvAxfPbON0bW9QC0Vt46TTBOPRmVaNyjhw4LlPXRMlcSsyb3uS6xLmviTCHkX5pIWUG06H8uLyqqiIw0uulWSHujg9sIZeuXqNAwh7BNjS\/dErkX1OavIWt9\/W4n49tFxPFrB7\/oCBAo+MhvwEFyJvE\/R5tdLt4ZhoImeLkFt+OrgUo7t\/BIl7JkvkhkvPCVolff4DuEXoDrJ9c\/bN\/d+XS1kQFRLFbHNLiCFjmXRuyE6g\/1sZ6IHA25mwZfgrucvT5pdUiFp0KchX3y9JxS0hiXiy4nKKdRLd5VaCfbRz9v+6Gv8NfQjbF+zvlUP+1f7HvfzFwWXhgcsN\/fLmeXuM1VSTLpMD44ryR5qgUWr9MD1Dpyp1IYAjPEVV6K4Zw0FkfPwA3CWfvUbHjEoVLd+4ZvRZgE0dqWLyRjX59IYLyu4S9GyX8A3PPdsFsEud+zjN35EzEhcKl7Y36hNUC+Au39\/eLRbbuYnm7Qhn8QxkZ3Km3ZrruMPBrcvSvdpwVVRYj5dW3U\/M14cV7k2EsXdenc4zz07V9xfNXOJn5V3cRsAE5WF3AGVL6z\/EDd6\/iWBjyjCasMjv0udtr7olVtCfwwr3Mbzy3dWfkXl8SG5Nmf2EKHu08Jn0XOVNvBsUof44VIF+3nayVB7Id6Lxoz\/nMpFb5lrgHgyu\/fRO6DrqcWF0Q+U1bS3FnWwV\/hnq6iNPzaVzKuQClg72E0a+4veOYSLLxGobuY\/sWN92mHxm6+4xDxfVF6FOHaEbaNc00JfPoIxW\/ZBnKBTWC4uIjH9osPWwAbQe8UWONU8ycfy\/oG+W3TlrI4QJqe15lij2wdMH8aMHFZQyNSsJCuZx6X8wrKOVaNqu5IcOtKqXOW\/RXEconEJqeRkgFZsB8uiim2ZywxQNPwrmIuiav2Vl8adYnCxJtdPGdYlu2eY7myBzDSuk+\/GhH7UYaf7DyQTwNKez4EU4DOZJJOoI3p38gAchC0sJAb326U+m5GEQNsgp8R1bWe8r6BYC09bU6HZqhOMeZBUCi3viz6mXLhcs\/m+btKFW1ScnhdnbAWlJ5XFnTl74VjSO\/WAso1NAi5ujpI+B5xoKZWP7A0EGPG6vOjfJUtd5987tEk5FBpVLKhtspJn9zCF1\/XEItO5URdsjqysl5u53CsqirYzaEtg\/Q4BuerPjWmy+F0ABxQ+5FItYrULAHEmSaVUXNRL3oNScNVX6EtmYgB6mIR378n8zNpL6KG+RVCPPmvw9umiCI7Tf9hGSA8BdITmekYD3nRpCalZFTAbYjt10Ty48HZXusq10\/mFhBPBuY7DY+MTx1o77exnGF+5pAQFxIQ0QN\/d6wRAQwubqFFbDBg1zChm94hnPm6we067xQ5jkq7YIElc3e+ItBErYnXqGiN9CbQ3+I3ZCNiePxQXVsvSZY4Ta7vC6MA\/waAJEvDT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