Automotive
June 12, 2024
Bentley looks to attract new members of “Gen B” with a new global paid media campaign. Image courtesy of Bentley
By Zach James
British automaker Bentley is the latest example of a luxury brand using heritage to heighten the appeal of its lifestyle portfolio.
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","iv":"4e6819567ea7cc463caf44dbebf354e3","s":"485df01808c6c464"}
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