Fragrance and personal care
June 12, 2020
YSL Beauty Instagram campaign. Image credit: YSL Beauty
By Dianna Dilworth
As retail stores begin to reopen, many cosmetics companies face a brave new world of how to sell products that once relied so heavily on close-up personal interactions.
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","iv":"6674d7722a381269666f18908c25a979","s":"5c9ecd6609bfac48"}
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