News briefs
September 12, 2013
By Staff reports
Today in luxury marketing:
Hermès tests European appetite for its young Chinese brand
Shang Xia, a Chinese brand backed by French luxury goods group Hermès, opened its first shop outside its home market in Paris Sept. 11 to test demand among non-Chinese customers for its handcrafted products, per Reuters.
{"ct":"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","iv":"a6a5f9a5217f805939f53707e3e639b3","s":"a03908695c8d9179"}
Share your thoughts. Click here