Travel and hospitality
October 18, 2018
Waldorf Astoria has released its first digital-led campaign. Image credit: Waldorf Astoria
By Sarah Ramirez
NEW YORK – Hospitality brands with decades of history need to find ways to reinvent themselves to attract younger consumers as they rapidly acquire more wealth, according to an executive from Waldorf Astoria.
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","iv":"0d45c6f4b1be0286db1a4e2394ebe652","s":"97c2bbf40ec341f8"}
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