Travel and hospitality
October 18, 2018
Waldorf Astoria has released its first digital-led campaign. Image credit: Waldorf Astoria
By Sarah Ramirez
NEW YORK – Hospitality brands with decades of history need to find ways to reinvent themselves to attract younger consumers as they rapidly acquire more wealth, according to an executive from Waldorf Astoria.
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","iv":"ae5d30a93ab3be30c9f859bfe627a905","s":"23a1c577f757618d"}
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