Food and beverage
September 12, 2018
Hennessy creates visuals for its notes. Image credit: Hennessy
By Brielle Jaekel
LVMH-owned cognac brand Hennessy is bringing its tasting notes to life with help from an accomplished film director to create entertainment rather than advertising with an added modern twist.
{"ct":"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","iv":"5c962996f4a246f3b4763e5683f6d30b","s":"364ac7d62611272b"}
Share your thoughts. Click here