In-store
November 8, 2011
By Kayla Hutzler
London-based department store Harrods is offering luxury brands such as Michael Kors and Marc Jacobs a unique opportunity to reach affluent consumers at the point of purchase through in-store advertising options that were implemented as part of a multimillion dollar renovation.
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","iv":"e7c2f0a07de4c7a6efcbda831bd990a6","s":"b48ba5ac913879bd"}
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