British department store Harrods launched a comprehensive multichannel campaign to promote its new men’s shoe salon at its Knightbridge store.
Using mobile, Web site, social media, email and in-store marketing, the retailer has reached out to its wealthy consumers to alert them as to what is new in men’s footwear. The official launch party was June 2 at the bricks-and-mortar location.
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","iv":"ccfebd84c3209803e77426349f81dd36","s":"c16fbc4193527061"}