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June 27, 2025
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Home Furnishings

Hansgrohe helps pro cyclists get wet in new campaign

July 5, 2018

Hansgrohe's new campaign features the BORA-Hansgrohe cycling team. Image credit: Hansgrohe

 

By Sarah Ramirez

German shower and bathroom fixture maker Hansgrohe is launching a new 360-degree media campaign in the hopes of introducing audiences the brand’s two spheres: water and cycling.

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  1. Hermès hosts scavenger hunt-style experience at NYC’s Pier 36
  2. Pomellato reclaims design manifesto, presents ‘Collezione 1967’
  3. Luxury Unfiltered: Is your brand still leading? The strategic wake-up call luxury cannot ignore
  4. LVMH revenues dip 2pc in Q1
  5. Bulgari reveals Polychroma high jewelry, watch collection
  6. Prada CEO to step down
  7. LVMH averts luxury slowdown, revenues up 9pc in 2023
  8. Dolce & Gabbana launches new season of resort takeover series
  9. Launching Puma collaboration, Balenciaga breaks sportswear mold
  10. Singapore becoming premier luxury destination: Vista Global
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