Luxury Daily
The authority in luxury news.
June 1, 2025
  1. Diane von Furstenberg named Icon in The Time 100
  2. Maserati revives racetrack driving experience
  3. Blancpain opens new US flagship
  4. Luxury Unfiltered: How brand value misalignment creates billion-dollar losses for luxury hotels
  5. Versace recruits American actor Channing Tatum for Eros campaign
  6. Stella McCartney advertises action in eco-conscious campaign
  7. Louis Vuitton announces debut beauty line
  8. Cunard presents ‘Sea of Glamour’ anniversary exhibition
  9. Can luxury brands bridge gap between ecommerce and brand experience?
  10. Luxury Unfiltered: The real reason luxury brands fail
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Fragrance and personal care

Guerlain transports fans to Calabria as limited-edition fragrances front latest campaign

March 20, 2023

Guerlain's platforming of harvest practices at the source provides a strong sense of place and environmental transparency. Image credit: Guerlain Guerlain's platforming of harvest practices at the source provides a strong sense of place and environmental transparency. Image credit: Guerlain

 

By Emily Iris Degn

French beauty brand Guerlain is taking viewers on a journey to the Meditteranean mandarin groves of Calabria with the help of a fresh campaign.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Diane von Furstenberg named Icon in The Time 100
  2. Maserati revives racetrack driving experience
  3. Blancpain opens new US flagship
  4. Luxury Unfiltered: How brand value misalignment creates billion-dollar losses for luxury hotels
  5. Versace recruits American actor Channing Tatum for Eros campaign
  6. Stella McCartney advertises action in eco-conscious campaign
  7. Louis Vuitton announces debut beauty line
  8. Cunard presents ‘Sea of Glamour’ anniversary exhibition
  9. Can luxury brands bridge gap between ecommerce and brand experience?
  10. Luxury Unfiltered: The real reason luxury brands fail
VIDEOS
More Videos

MORE IN Fragrance and personal care
Guerlain promotes flagship philanthropic initiative ahead of World Bee Day
Assouline debuts home fragrance, decor collection
Next 12-18 months offer unique luxury beauty M&A window: Kearney
Positive Luxury Awards 2025 recipients announced
Sales at Puig climb by 7.8pc in Q1
Coty reduces workforce by 700 amid operational restructure



RECENT ARTICLES
Genesis launches ‘And Just Like That…’ content series
Immersive tasting pop-up from Don Julio coming to NYC
UBS, Dior announce joint ‘House of Craft’ exhibit

Rolex Testimonees take center stage at French Open
Off the Cuff: A Q&A with The Residences at The St. Regis Los Cabos’ Cameron Kimball
Maserati revives racetrack driving experience