Fragrance and personal care
June 12, 2017
Guerlain is active in protecting biodiversity and bees. Image credit: Guerlain
By Jen King
French perfumer Guerlain is building awareness of the plight faced by its brand motif, the bee, through a long-term plan to protect biodiversity.
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","iv":"744194f2cba937ac5a1b7bb72a961f67","s":"c90ac917d73f2c1c"}
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