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Mobile

Gucci tries digital QR codes for watch push

June 14, 2012

 

By Tricia Carr

Italian fashion house Gucci is pushing the new timepieces in its I-Gucci Sport collection with QR codes on digital images and video.

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  1. BMW sets record with funds raised for education at playoff event
  2. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  3. Montblanc cuts ribbon on concept flagship boutique in Chengdu
  4. All-new 2024 Lexus GX SUV stars in annual holiday campaign
  5. Mergers and growth and consolidation, oh my!: Courts disallow Tapestry-Capri deal
  6. Vera Wang sells IP to brand management firm WHP Global
  7. Meta drops price on paid subscription tier in EU
  8. MGallery Collection wins Grand Prize for luxury tourism
  9. Tiffany & Co., Sotheby’s team up on auction, pop-up experience
  10. Mood of global millionaires in the pandemic-era
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