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Dec. 22, 2024
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Apparel and accessories

Why Gucci is doubling down on marketing sustainability

January 7, 2021

Gucci celebrates adventure in new collaboration with The North Face. Image courtesy of Gucci

 

By Sarah Ramirez

Italian fashion label Gucci is setting itself apart from the biggest luxury brands by consistently placing sustainability at the forefront of its marketing efforts.

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  1. BMW sets record with funds raised for education at playoff event
  2. Montblanc cuts ribbon on concept flagship boutique in Chengdu
  3. Preloved items from Hermès hold highest resale value: The RealReal
  4. All-new 2024 Lexus GX SUV stars in annual holiday campaign
  5. BMW models top luxury auto shopper poll, Tesla slides
  6. Luxury Unfiltered: The self-inflicted luxury crisis
  7. Mergers and growth and consolidation, oh my!: Courts disallow Tapestry-Capri deal
  8. Vera Wang sells IP to brand management firm WHP Global
  9. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  10. Quarterly sales down at Versace, Jimmy Choo
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