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Internet

Gucci looks to boost fragrance sales with Chime for Change tie-in

May 9, 2014

Gucci's Made to Measure fragrance for Chime for Change Gucci's Made to Measure fragrance for Chime for Change

 

By Jen King

Italian fashion label Gucci is incentivizing purchases for its fragrance range to spur donations that will benefit the mission of its Chime for Change charity initiative.

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  1. Accor developing Sofitel Diamond Crown Hai Phong in Vietnam
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  3. The RealReal opens retail location in Houston
  4. Happy Holidays!
  5. BMW sets record with funds raised for education at playoff event
  6. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  7. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  8. Montblanc cuts ribbon on concept flagship boutique in Chengdu
  9. Preloved items from Hermès hold highest resale value: The RealReal
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