Marketing
December 16, 2016
Gucci fall/winter 2016 ad campaign
By Staff reports
Italian fashion label Gucci is Luxury Daily’s 2016 Luxury Marketer of the Year for its revamped advertising image under the creative direction of Alessandro Michele.
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","iv":"9243e94a5c4d8598daabeb4842619338","s":"a7b1953ca75db9c4"}
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