Marketing
July 10, 2019
Louis Vuitton works with YouTube influencer Emma Chamberlain. Image credit: Louis Vuitton
By Sarah Ramirez
Among luxury brands, French fashion label Louis Vuitton generates the most visibility and passion on social media, as other true luxury players continue to find their social footing.
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