Marketing
July 10, 2019
Louis Vuitton works with YouTube influencer Emma Chamberlain. Image credit: Louis Vuitton
By Sarah Ramirez
Among luxury brands, French fashion label Louis Vuitton generates the most visibility and passion on social media, as other true luxury players continue to find their social footing.
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\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