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Dec. 20, 2024
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Apparel and accessories

Gucci blends physical, digital engagement in pop-up project

November 7, 2019

Gucci Pin store in Hong Kong Harbour City. Image courtesy of Gucci

 

By Sarah Jones

Italian fashion label Gucci is experimenting with new bricks-and-mortar experiences through an ongoing pop-up initiative designed to give the brand a presence in more global cities.

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  1. Wearables, AI at forefront of 2025’s digital trends: IMG
  2. EssilorLuxottica, Prada Group renew licensing deal
  3. Off the Cuff: A Q&A with Aston Martin's Marek Reichman
  4. Montblanc cuts ribbon on concept flagship boutique in Chengdu
  5. Rolex partners with Melbourne’s National Gallery of Victoria
  6. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  7. The RealReal opens retail location in Houston
  8. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  9. BMW sets record with funds raised for education at playoff event
  10. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
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