Multichannel
June 7, 2012
By Rachel Lamb
British jeweler Graff has revamped its Web and mobile sites to include an interactive timeline, brand stories and high-resolution images that reveal the breadth of its collections.
{"ct":"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","iv":"9932f6ce800d0c0447015aaa9a723b96","s":"98945ae36e038bd5"}
Share your thoughts. Click here