Mobile
April 22, 2013
By Chantal Tode
While Google put in a strong first quarter, questions still remain about how mobile is driving revenue for the company as CPC rates dropped again and advertisers continue to migrate to enhanced campaigns that offer fewer mobile targeting capabilities.
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","iv":"ed3dd95807cd6597230d3abb81e97760","s":"437e93b55ad38048"}
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