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Jewelry

Gold is Gen Z’s new best friend

April 25, 2022

Gold is cool again. Thanks to Guochao, the precious metal has become Gen Z’s next big statement of personal identity — and cultural loyalty. Image credit: Chow Tai Fook Gold is cool again. Thanks to Guochao, the precious metal has become Gen Z’s next big statement of personal identity — and cultural loyalty. Image credit: Chow Tai Fook

 

By Jiaqi Luo

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