Marketing
September 25, 2019
Gucci's parent company Kering has launched a carbon-neutral initiative. Image credit: Gucci
By Sarah Jones
A growing number of luxury firms are launching carbon-neutral initiatives in an effort to boost their green goals.
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","iv":"bd889bf51fa83bd7718d5b3e677dc82d","s":"990f2d76c628a10e"}
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