Mobile
September 10, 2013
By Erin Shea
French fashion house Givenchy is looking to boost mcommerce through the launch of a new application that allows consumers to shop the women’s collection on smartphones and tablets.
{"ct":"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","iv":"d8ac978a6ad1e78e1ac90f5a8f7c05b0","s":"893c8399eeb57697"}
Share your thoughts. Click here