Mobile
September 30, 2014
Sì fragrance
By Nancy Buckley
Italian label Giorgio Armani is creating an online space for its new fragrance, Sì, through mobile advertisements and a microsite for the scent.
{"ct":"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","iv":"aff51182fe8f2101b988434baca919ab","s":"0fc25474e969c9aa"}
Share your thoughts. Click here