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Retail

Get ready for China’s “Omnichannel 2.0” economy

August 18, 2021

With innovation moving at a breakneck pace, elite luxury brands must now master China’s complex new "online-to-offline 2.0” economy. Image credit: Shutterstock With innovation moving at a breakneck pace, elite luxury brands must now master China’s complex new "online-to-offline 2.0” economy. Image credit: Shutterstock

 

By Adina-Laura Achim

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