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Dec. 24, 2024
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Automotive

Germany’s Mercedes-Benz, absent live events, to debut new broadcast-style digital platform for media

May 19, 2020

The new Mercedes-Benz E-Class Coupé and the new E-Class Cabriolet will be revealed digitally May 27 to the media through the Meet Mercedes Digital platform. Image credit: Mercedes-Benz The new Mercedes-Benz E-Class Coupé and the new E-Class Cabriolet will be revealed digitally May 27 to the media through the Meet Mercedes Digital platform. Image credit: Mercedes-Benz

 

By Luxury Daily News Service

German automaker Mercedes-Benz is adapting to the sign of the times with the launch of a new digital media platform to inform media about new products, updates, tech innovations and corporate developments.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Desirability, operational efficiency key to luxury brand growth: Accenture
  3. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  4. Rolex partners with Melbourne’s National Gallery of Victoria
  5. Tiffany & Co. acquires historic Titanic timepiece at auction
  6. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  7. Wearables, AI at forefront of 2025’s digital trends: IMG
  8. Porsche Design boosts in-store traffic with Linkin Park collaboration
  9. Luxury Unfiltered: When brands fall spectacularly short on client service
  10. Rebag reveals influence of celebrity style on secondhand market in 2024
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