The Swiss watchmaker is taking innovations on tour, hitting its flagships in New York and Los Angeles with an immersive experience that begins next month.
Starting next month, the wealth management company, in collaboration with the French fashion house, is showcasing designs from former creative directors.
Returning this season, the program from the Italian automaker allows enthusiasts to test drive new models, including the GranTurismo Trofeo and road-legal GT2 Stradale.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
A limited-edition tennis racket created in collaboration with American-Austrian performance gear company HEAD accompanies the ready-to-wear presentation.
The British department store chain is exhibiting a series of commissions in its windows, additionally screening four new short films at its cinema on London's West End this week.
