Italian automaker Lamborghini is aiming to capture the attention of the gaming platform's 70 million daily active users, many of whom are on the younger side.
An iterative ad series from the LVMH-owned German luggage brand employs several tactics that proved to resonate with luxury audiences this year — three global icons star.
As the industry grapples with excess inventory, new opportunities emerge for strategic partnerships between luxury brands and sustainability-focused counterparts.
Consumer activity during Black Friday and Cyber Monday is on the decline in 2023, according to findings from New York-based research firm Earnest Analytics.
Taking the collection on tour in the second half of the year, the brand initially brought its high jewelry to life with marketing featuring Bollywood superstar Deepika Padukone.
An AI-generated video from the luxury resale platform helped viewers envision what fast fashion clothing landfills could look like at the center of major cities worldwide.
The French jewelry maison enrolled in Les De(ux)mains du Luxe, which invites young people aged 12-18 to discover luxury professions, for the second year.