Media/publishing
March 10, 2021
GAFFER partnered with Valentino to launch an exclusive content campaign with Real Madrid and Brazilian International soccer footballer Vinícius Júnior. Image courtesy of GAFFER
By Katie Tamola
London-based media platform GAFFER is connecting brands with the United Kingdom’s most prominent and marketable athletes in an effort to bring authenticity to younger consumers.
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