Media/publishing
March 10, 2021
GAFFER partnered with Valentino to launch an exclusive content campaign with Real Madrid and Brazilian International soccer footballer Vinícius Júnior. Image courtesy of GAFFER
By Katie Tamola
London-based media platform GAFFER is connecting brands with the United Kingdom’s most prominent and marketable athletes in an effort to bring authenticity to younger consumers.
{"ct":"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","iv":"912246f4aa9d481977f279a1f0c6f2b6","s":"f9233a5a7f9c2e91"}
Share your thoughts. Click here