Luxury Daily
The authority in luxury news.
June 4, 2025
  1. LVMH, Dior sign Paralympic champion Pauline Déroulède to ambassador deal
  2. Dior confirms Jonathan Anderson as sole creative director
  3. Luxury Unfiltered: Emotions, not transactions, will guide the luxury experience revolution
  4. Patek Philippe inaugurates San Francisco boutique
  5. Roberto Coin brings in Hollywood heavyweight for global campaign
  6. Beachy takeover from Le Bon Marché stocks luxury exclusives
  7. The power of affiliate marketing for luxury brand growth in America
  8. Ferrari introduces new dealership design
  9. New marketing chief takes reins at Equinox
  10. Hermès renovates Four Seasons Macau store
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Home furnishings

French silversmith Christofle undertakes its most radical makeover yet

November 13, 2019

Little for everyone: Christofle mood party tray as part of its Art of Versatility approach. Image credit: Christofle Little for everyone: Christofle mood party tray as part of its Art of Versatility approach. Image credit: Christofle

 

By Mickey Alam Khan

French silversmith Christofle has undergone a root-and-branch makeover, ditching its Art of Sharing positioning for an Art of Living approach to its newly expanded line of products.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. LVMH, Dior sign Paralympic champion Pauline Déroulède to ambassador deal
  2. Dior confirms Jonathan Anderson as sole creative director
  3. Luxury Unfiltered: Emotions, not transactions, will guide the luxury experience revolution
  4. Patek Philippe inaugurates San Francisco boutique
  5. Roberto Coin brings in Hollywood heavyweight for global campaign
  6. Beachy takeover from Le Bon Marché stocks luxury exclusives
  7. The power of affiliate marketing for luxury brand growth in America
  8. Ferrari introduces new dealership design
  9. New marketing chief takes reins at Equinox
  10. Hermès renovates Four Seasons Macau store
VIDEOS
More Videos

MORE IN Home furnishings
Dewar’s, Baccarat to host partnered pop-up at the Tonys
Off the Cuff: A Q&A with Charles & Co.’s Vicky Charles
RH appoints new co-chief merchandising, creative officer
Assouline debuts home fragrance, decor collection
Off the Cuff: A Q&A with Baccarat’s Adam Banfield
1stDibs features global design professionals on annual award list



RECENT ARTICLES
Les Roches launches private aviation postgraduate degree
New marketing chief takes reins at Equinox
Hermès renovates Four Seasons Macau store

Roberto Coin brings in Hollywood heavyweight for global campaign
Luxury Unfiltered: Emotions, not transactions, will guide the luxury experience revolution
Patek Philippe inaugurates San Francisco boutique