Marketing
June 15, 2022
Gen Z prioritizes privacy more than other generations. Image credit: FreedromPay
By Sarah Ramirez
Gen Z consumers are less likely than other demographics to share their personal information, according to new research.
{"ct":"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","iv":"1c211389b7cc62cf85003e53f6203a06","s":"5a9e942ad1071945"}
Share your thoughts. Click here