Travel and hospitality
August 31, 2022
Luxury Is Our Love Language: Four Seasons relaunches brand with vibrant and fresh perspective on the luxury experience. Image courtesy of Four Seasons
By Amirah Keaton
Luxury hospitality group Four Seasons is offering its own take on the definition of luxury with a rebranding that speaks to its experiential expertise.
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","iv":"31ff73924cfb8451b37e8f0241f6f7c0","s":"64ddeba117d36dfa"}
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