The Diamond District in southwestern Florida has been running mobile programs to build a database and drive consumers to its showroom.
To power its mobile initiatives, the diamond retailer tapped Adz2Mobile LLC, which in turn partners with iLoop Mobile for its technology back-end. The partners collaborated on a promotion that offered consumers the chance to text a keyword in to a short code for a chance to win a one-carat diamond, which allowed the client to build its database quickly.
{"ct":"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","iv":"1f01032c17749b7e2cdd3b79a9836ee5","s":"ae04ec6330857b82"}