Healthcare
January 10, 2024
The firm has released its first "Superhuman" report, reviewing how health, wellness and tech have progressed worldwide. Image credit: Havas
By Zach James
The personal healthcare industry is in the midst of a shift toward a customer-centric, tech-forward ideal, according to findings by global communications network Havas.
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","iv":"3aacb6567cfd7051a38aa03047c43b65","s":"23385da2e86b7657"}
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