Healthcare
January 10, 2024
The firm has released its first "Superhuman" report, reviewing how health, wellness and tech have progressed worldwide. Image credit: Havas
By Zach James
The personal healthcare industry is in the midst of a shift toward a customer-centric, tech-forward ideal, according to findings by global communications network Havas.
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","iv":"2fe71e4246cb193d28fd49120b82bba9","s":"2ed68bef05aac4db"}
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