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Multichannel

Ferragamo shows historic shoemaking roots through exhibition, film

April 22, 2013

 

By Erin Shea

Footwear and accessories label Salvatore Ferragamo is flaunting its brand roots through a microsite, branded film and exhibition that engage consumers in the legends of shoemaking.

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  1. Women now represent 13pc of global billionaire class: Altrata
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  3. Dior reinvigorates Miss Dior with latest floral romance
  4. The future of successful luxury brand collaborations
  5. Dior goes for gold with flashy J'adore campaign
  6. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  7. Sharon Stone embodies Italian glamour in cinematic Dolce & Gabbana campaign
  8. Porsche-backed DesignCar app adds Bugatti, community voting for virtual car designs
  9. Clarifying luxury brand values and positioning for an evolving marketplace
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