Apparel and accessories
November 6, 2020
Industry leaders analyze the future of runway shows. Image credit: British Fashion Council
By Nora Howe
Fashion brands should build digital presences to promote their collections as live runway events evolve amid the coronavirus pandemic, according to industry leaders.
{"ct":"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","iv":"26c4ba9deb5c3f07d7a6db011fc8405a","s":"f02dbe57945abd79"}
Share your thoughts. Click here