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Jan. 13, 2025
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Apparel and accessories

Fashion celebrates the Year of the Snake

January 13, 2025

The industry’s promotional activity for the Chinese New Year is lesser than in recent years. Image credit: Burberry/Walter Pfeiffer The industry’s promotional activity for the Chinese New Year is lesser than in recent years. Image credit: Burberry/Walter Pfeiffer

 

By Zach James

Prestige labels are ringing in the Lunar New Year with a series of campaigns, capsules and in-store activations.

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  1. Fashion celebrates the Year of the Snake
  2. Top luxury campaigns of 2024: Chanel, ‘See you at 5’
  3. Ronald S. Lauder retires from Estée Lauder Companies Board of Directors
  4. Luxury Unfiltered: The new codes of luxury for 2025
  5. Follow @LuxuryDaily for the latest in luxury news
  6. Emirates poised to be world’s first 'Autism-certified Airline'
  7. Dolce & Gabbana’s 'Du Coeur à la Main' exhibition opens in Paris
  8. Top luxury campaigns of 2024: The RealReal, Canal Street pop-up
  9. World gets smaller for luxury real estate marketing
  10. Top luxury campaigns of 2024: Mercedes-Benz, ‘Defining Class since 1886’
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