Retail
November 10, 2020
Is Farfetch the key to Richemont and Kering's ecommerce growth in China? Image credit: Farfetch
By Ellen Kelleher
Online retailer Farfetch is teaming with Chinese ecommerce giant Alibaba and Swiss luxury group Richemont with the hopes of expanding its global reach, particularly in the world’s largest luxury market.
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4mxhDT6ZFEze2wSDclF6pX3pK6LWovTyirOJvBNuwmkv4WIjp7aidM7K65mCH81kM7fXo4AKBR1v4aIgeSsqeIlFhDD09N3O4G1zp4m2OLznIHokGO8gjkHbrEENj9j5Dg9mDthzB87p7WAKPHlyie+rshX6Js4ZpsP+n1TXytv0V6xGjCo1P1s8+JLe9KyH6TdjQkVwf0wsXhtT+rq5lPV7b5rwSBqSqVgScsPvGT6ipBKTyFdj0bIyzCMMdf9CiTxtwasNwJaWOpmQVV7mrtYFqV1dId4V7HbocaVw9gKrZRcjZu114H00B7KSUNBV84nSemZZSWKoKXK9Pug0YIh9POZVNTVKOmcA6COvAXU+B5t279rbcNr03Ydg66ufUYRAOyGqZfbvpPFqpJH8a44tSI3I07yZAJL2oV2RQSI4uq4s3\/qAnEri08AO95x4mPTbIcHTHqgkOA+y3ETFXLmX2OGaxNMBdIO4Tnr9RmusZdc5kR3UQR7Oiek6QL3TqmABeWtoKTzVOFnYFOuCJA5W43X4HzoaVO6y7U03uRpjebjR6KxGQKdIp6lIS3ms+cgvcYPUaHRyK9lzrJWMJ\/fFGJxIs7c4t9gDQND+h38YAasKrJSYtPirH0JRxM7DyWgE1fpvV+Bu5ecqFl4QsVkQZDorI8bVkW+WpEvLTZ+i0U3BMv675Q01NImDvtnx8thMqvu84MmXPK831HTRay\/uAcZMRTBNSEBSpLhoLG9x3h4eJ7RjQ7Xzo24dnBeq5qS6cVWH30m77wG6VMhN0TYM5AGtf8wc4GeBs7NNzlRBs6W8a7f7v5k31Say4B7H1eANQRUB8PZLtNBcyC0F+OpST5j3qJNqScPLkXn3t2Z6BBR5dKs53YDy5GX1NMBKErV\/Xl8sYtHRnRBkW8r6ZkdSJYAb6eEysB2xm5brai1gZRdgnF0Oe53zwANTpZIVWALBqJSCNZz7rc\/NLmrsePOi5UUzoTSJw7HZizpyLgJvvSjTpCTN3vnvFBBL+IFIy6Npbcqfv6e6+Ao6GnC2EUThGr4UmuZ7DQgLogYcrvy3YKhcu28tKzavy1P1Yrp\/cnwcZjoWX14G458iS+gfaoyFUq84kcelaX8DlXRAwQSHnYR\/fjlWkUv3SUFGbCSvAmGcWxbpgdm4sExJ0UedkmVYldZSOtMtu3PBXBGYuT0Sv+9VXOc1A3rZwc\/lLeTcgYZajiQLXrEa5vpsRtCxmk3+fdr8jcAxcxdIt9lHW0dEdZMLPdaLzfYIsY2gdZ7bCwA2u6Pf2PY2fpPMNRvBM8ikNuOUNkhjS3XS\/2KmyrpjSH2YLXy7YGBjLUuB1685JJWfPXz7rySYLex8KvJEMluF13\/85M43+LDV\/UrkNmW2w1pZuTVRV32dVS2YUB8jOWxVin7I59d3ZiK3ZyG66+33o3sx2Xr9WRX06g0CW04JhAIsR70uJg9Fv7\/ObOObtMDhGF6+DG1rhW6V2\/iDsW5OLNQSS3rtfsRZFbw54dl5TqPJ7Ku3\/HZDbe7l6mauYkJdTzlz1v1Qa4yhN3b1HDhASqM+A+IMtNz1uBZ\/4OFllpgIYXn7o2ihs5Vmu1l4FiwvnfC3B8dfdZkNPQi1dJXoryICKqAQkHytG1l+X3EB90sBUvf8Wk\/H1upFT5W6xbnYLPNUsuk5EXJ5DOSHSfjCxI35QfukHWDCWAUdsBC8WjlCC8JuNOjNLMa94vR1y4SEFGo57uR57DTvk0Oo9AfrOi8jSuGrz5KNrDejEzUXKfGDai9z6smQKbGjIfUJzhsbFfNNBeBLJFy03Y8TuHdmRvNKkzywBNdAX+m\/NZ4Pc8rzPZ\/aCaj8yaLHaXLCoOBFSha6RhKiBDhAj85WbxkYW5kTLwi9zYEuk0Ph9SsIgSn4icrktjMezOkO0YkMCK3721rbaCJ4ygGNucV7PgPLgtuVAycLksgBfQ+37S2D6edWagSKlFnoAO0Un9OqCQlfI7NDZeIXDUhNK5yfBVvDalCeprki3OT0L\/EkyydbiQqAGzYEu0GtEiR0CUSxglj0ra6OgMQ0udl4FPGbtlrafe\/A\/a0bQXZwFbYPv9bJn\/t1K\/ql0CzAaQbJzKA8uOdBfs8lo3cijb+a0KcHp11ptOteW\/kA7Obv0UiBcrh+lsSXHypTWj6rvqIa3UZyJh0sQNmbtV6DkkjhMSy7FrpY\/2KOmb\/I1A\/CHHTRNmJQl1S7ECvwY6QnMA+P8WoBYjwlxziBw9TMPkSe\/F5pf\/v7paMNhz75HTIe4jTTs\/\/3PILkP7\/+GkPpNCIMd4RjzQgqqPraeyNwCzCkCp7I\/7cufEyXYBPU\/iE0cYsVN2QVyr0uQng0gp\/kbjeb5531Pbh5zvHoNc+lGl3iFamvwnEUTMEsdTIYPKZX382A6N+L+OdHmQVRY9wbQf3VDzFPbb1rySge77uYFHraLuaAIFyVXqX551lWTAp9W5\/A1SxsyrOuJSDI7Wd1NNvk5Kg1y+jVyzhraVL0B26+eqXUlROgvCZLOeJH4OmQlpesuW5pdrgpWFG9BjOQ4CoMD6HrYOInAmr3KoQTbOuwDqEugSKIQo2UTOvlweD6JKmRPG+EO54JhZGmkq5raHxUNCGqOilkBvSUB96PyFWy4wNkn9TREgPrCQ3zQUEvU8xXLNk+1dkZPSxC2kume96oNkA8e1ml1O9rYwvjbpvPTRfjeHgw3SAW1TZhpxB1522WpIUGdA69yiTPfs1o48vPx5hKKj69Pj0TmOkX8mL+RmrjNLGAtmUL5OeCGFcZ9S\/odQhs8SPWESIa5N5ncKHaKsQWR7meuC\/DQ6O6\/QGx1pB7PpKpv8QKX21+g5SY3koebNIkPsQwYqSqOt\/JOlCVNr1BVxjLxJMhtiUKY+gfa3tNh3ckJFo1tB5xF\/Af+9PGsxegBTL6yX2Zhh8fftzqcnHsqyYAWG1rbi09Loihy9wwqrYkdjMHJ5gitBT5I+bWTa1PqpFVeN6o22KBRbf2H4sxdM3pFgYCZ5DPoiqwTob3GbNvHfnH8JPV2F8w1ue+y1WshF4cDuBNUjaMQWC\/s8O3kc6A9hS2SdxgHarYf1J0G\/63tylzk270j+Zzv+hRb0a2TjL0v54KHPCdnet7pvDCwff3SxPJZaRmaWKRSLlsupKDX8zIpPjyRyOYShQ5nWhpFve2YYmUWL7cyFePCMj00bzSIuaoI0iATEBfPofY+JICdiwEF1OTGF4FqimyEpbeb24nP4o\/0ZSf+N44a9i+es4uuH2WsUu1eO1qcEOUj9LtE4FLOvoGW8X2E\/3CN\/LD5ykhtUi3gWqCa5QjD8Bb+Mgg3WEBVKDRdMb5omjsHkOdH7psimz5rSt3EYZbwHujOzaV72sHJoHzawmXOR3ZWCYBQpl7NO+AveQamgXU3NZoJPue1f+CaWJ7wqCRXPAnm4cloB3+XwTdil9Yh92HyzCodR9tjEBp+EJNbJiCqZXvP3UdlV6pHsHnSMpI9ITSmcorW52xr765tdNKDd0poeyxS0WdD7zcbr+9RE33xaQgTRmJEHxzU4TwZ7qpCYgghmZ3bCLRuArEyC9XwOcuB8FT9R7i2KoN\/\/IKbmm9PEklx906lb8W1rAvbZqRrxHV\/5IsgIhs5a7aDy+vVal65GFnVqQyO6W3\/BGIyEXgAxeEKlgoBInDMy6OdFl+zNlstD0pzxIiEw3tvkGkbfQiwUF5Tu0qz50DG9FIyEHMc0hTtEPrdg2PuJ3bFYodzGL20JAUoyK5gNgKpsV9VqrxKLHU9cli2AOne8lj9MReAGmW154Mjf8i8xyoxRwGft4USswiJe3FXQrp9t7LLyBQnywVtXzuZE76oliYYOhsYz2Ql6QCpgUi9n+Nh3g5JQS+igjSsskhG3W8HF\/es0Nfc3dRu+mYQnH3G77cAVro3VZ+bru6CaWkXwgJDZj0IlLLjaiqwsSxqsNolgkhmiab3eWSI1TiaXCSOeJiLiTB93naatG00asw6rjn71P1Ehupxb88KDpX7pb59EKP4de9vPIhUrtRyXC84EuQuCfaCmk6B7RyX5Tb30D4jvHEbsZpglu+vh0YAJHTZbYSHxHhp26Aaw0hOIAc51W1J4skiEA72k7PVjECPlFt+mG4ybAXBRLGsQOSQEroF4loLmQ4aEGxPA6PvduWEV9SdPc9U7nCHOw+ar4Ua1JVGJ3LiKdss0vRN2P0\/PEuehzf+8wkrxgyAmyqDrH2zyMAMn7Ts1lc9HUaMBO\/5BdC9gRlHeDYf\/cFXJDaTSvTuIVKTyaFrZpri7n9G0V0TdGGJza1OJ6iVlXfjUAW1Rdpv1MoMFIqmQjrnsvF2NJg41PzJCNP49yP73nRoas0Y7xSCJAuz9U2NLnuaT8zmNELVGQsfIo2\/S5I5g2J64i8Rjr3uSQKYIAKShzmK\/7x38L1tJ48cIgYhh\/g4hIf6fuprwS4PwYvnRdBsdjLRXrTPSDzosswovOK8iMYwQHoaUXbeX5z6kffmYVmzI6kKdOcqpCUd7S6H5b3WV\/a3ScvBdbsMoIYlHizsVy9TGSAUhXzmthffIX09hK5JkfR+YSkSawXCxD84FgphZe3rtWn3\/Khsyd5qG\/u03GtRvQCvCVvNGrwd\/wXi\/qMRzkjMgVgAbc4Uy1mI1OPTj2cquiPLxaNKGzhe76Y+g1JJ2C3QgI\/kpgZVbvhCwbDDHYMIaPkzM6EXmSb5gk1RioAXaIa3jhLmfmVtTSG6gwHX\/mQ1DRr5l6ASCYvQwjp2C3hB8niT519QYIq3p8lnS9DgVAx93Qug3JUz9ON3Q1NddBVOkawR788TrMXxHBuHsqkPly\/Gy\/5ct9QtLxG9RpAUukkSuPXnEz6whYH58swej72niXCBfJpuwc6pZC8e0QuojHY8ZD4IbyJnHe0KaUkRid8B3FknSkn2WLD9Bekadc\/rkVsmZrOwM0NsbbCsHfYoUZlcy6ExTeF5Y72JubQ7dFmQezU+XDcZD1zEKtwFT6DorQRdR34StIYUpIbPgrKXsP3zfEMAqGVLkhZQ15IM2GvQ45D5l3+\/IBA3xOAGwgQtQnFpb8AagHOKeVHfBitL+EvfOcABVOGtXXLl2AqtYAlFeXxTmaNVsJ2loswu6Zp\/NaNZQwx8PnkWjVhVxBBI7\/vuUivc19svvPo7BMmXo0rtTHddaFD2ykF63GWpvnsQwEPx3QsLPUv7LdOQBBqfiDR2h5HjFtiYUY3dvaKYHv6G6+d36cA+usKlEga8dwRL8df37\/k1Y8FG2GOP2mypfPAZyyLBV8q7iDAZSDVFFrPVegdyX\/xRb6wzC\/xAHCL8umzfshmbT0q\/q5GQV9mrVF7KiDSLQ4r1eBUEJtWseZS1K6lfU8DXJd0DY0vZHjNEaPGbhSoF2DGWkMemEdpUq\/64P4MD\/gyhPqzzWu7BzkJa0dxjqL53H3m1ZBHpKg8yZ+6Sq+odNk5gz5pI55G+itD6CbP7fM497eZViDx5RiaBTeDVRIQtDkV4s0547pp5XwRn\/cIAsRqsT1Tc3U\/MgHWFD7Bg3tMhfPyof01qJKtu\/fK2YOXelje30zTFAJf4iSv3j6nNA92gPRdr2ubfdnh687elBsgt7A9gs3UA9yH\/mQp8y8ChykftkpkZsAQhzb30WR6iOjFGvM\/MzOIP2JvgicinCZz0z641nMRQKCFSWnJC\/SXW3Wuut1fYe9M+nuxhJ9RSaa\/hbYt2vQ9Ulbjlh33gKCPqaIo07RN71EGMUETxTjzNKMhVq050VUG+qLsJGYOgcE1Ep4JpL0MpPKqGAef7ATTswblGewpbgPSkxONdaYGqU4roWJm6sdt1XgLaVzPzk2EerfMY0Zg\/\/wfHRqleaYPjlhDpQmAeZSTfq0ka\/dYW9sF7a76XyIb4nlW2GjSGbp27FW7fKArNoeAYsqSL8MTeoVTBGLsduslZqkLnPIF\/7cNR+UmFQjl+2A\/3Lx6Bt0PMfgst+Unw6hOLLlcKmqZY8UT2ZeOpU0K5+vrfRYhj0Ad7keBmbCGbbWQQuUPXLlOS9ob9JK3ZuOG9klDhVBYpTh59KYzfNUFbkP2OnPITDm83c\/XJTXxdTJnFOXs0jIVFteXGrfd+rTr44Ndq2LbPDw36TMTSE9CpStTVltvPxBoBrS9UL1tz\/5zDABUlpe\/wz8rrNc4NXTbOrGaOjHhRk3rJqhb3boStqHW612UzI2LI5N12XFflo8JG+KVNnbVk9Vq7F+f0ut+6oaoa+4d8DWg8x+XDk30U95ENzTkhauzoQUSbLLN8JgfAWd60\/cPCk3nuZQP8lDHIf7MKfzuRt1lN1KKbBXPbeJYWLPCYVIYWp4dEE5hX7wAa2DWdhLA8+yR9beiR8dtpp+XS\/XFw5GKJJaAPGjDZDbGMpxwz\/cyYMeTItqJPTG8X\/emVvuiHyu\/\/kDXkdPBPELhE8OOCNFPGu+tiNJuN92\/NBW6mKfzUItu+iYRXa7NOuXiscXgk1LMqZqDSE6h42iJw0+MbzJLqnA032A3s+LgQA42r7VQFGPbdPmRHA7GQojTmaxeN\/KFKefOJUbD6Xyykc3XZBZFYPLrdvAnQEuxFNWmRtQMF4\/DP+rO+hFVC4GNT01OLPofVJbViBPdROx6KU6PrwYO4PLofdLCddsSvqyLm1wiMhLwClMxdttHFFSt4BNrroc5tWUvmeNSfbi6TbzYekP4VzHUMJvTw2SF8GHXAR9ZkXkmvq\/l1RdvKDDul2nQxhLx7D+Dq4JNldO8ogAKp5KXTIaAkss+NDv1r+mwswfIa\/cJPExUbwM1Y40E9HQAZMq4EzAiPfSNoJIYCB1fHFE4v92M3FolprA9hMA108t0UOW0QzKqDkKx4y27cGZTuhzJx58dRYotiYrq3jXngtLIl6AQOnjyCY7oyiCBnxIuYRhyvN8IDShgd+4QXcgea9DRt8kMPYu6CuET8UJUXmoqM8foTw4e9kjZx+6Sh\/uzAV5TelnqBATNpbUOJY\/D7Rvl0N3m8k1bdlrxKnShG79huDP76J+AwSti7C5RurDpeIkYo62d6U029nbBWFNQdIAo4Ted\/fVflWrVjgTk1geoeAqABDJ4JoLISOZZ3v4YsmQp725i9BQUnBbdW\/nthzxiK\/O2na207MBy9Y9H70sbHvBZP4h8bG5zm7yf\/4UaZjeg\/TRtAVzajPQFSeMsD+G7iCfmkXhzcrpFzENt2f1VYvkQYRZCd5RKUtqU\/3UtM7OMvgH\/m3fjdnUKMK5CTEOnXraBkHiWmW8JN\/YDex7BXOwaR1NrirXbVyP9qdhAqwboNhfN+idXUWGftyZbB0bdKv2Jd9C0EGY3AdQaZK2iiIuicySN2FE0oR55rF4NG2\/BcUcBLXZqYhhcBScPUrG+qiPw8o\/fJj\/T+PslM8hLlmT4G3Fn0E4dflLFAxyZVrtXQlAvXA2ajnqc0ht5rpO3ekOjWSvlUM+hjc3OK5O55Er8QLDfJOvLryPHzc4pyFmdkQAfZpt\/HiF+i1ODJShO46XDlHLkyPbwFjlftruPQUdvXl\/GbW1OFxRDLmXmBmomIqaOlJyqioa02aXbBUqr8TL8XPU08e3dLAtKNB9zqDP7WlGkLGScn5K5EwLfehrk50K6HIv773RWL3X542m1UDF9PhgkXNfJTfxD9wGWKek6z0EtHwYvzyYHvjWJJjZWqcGEfWkGE4Ye0vUGnBDJL0+au\/s+ngB\/MBNNIJM4H1marA6MtvF+Hd86e+N6sVXcJZR3ixPvVPgT85ZRTq0lh+j6GroY8K8iI1H11SJhZ1Om2RHpsnE4CF22LcMOjkuhfuMRI","iv":"b3d538acc30f5f8f05f4308e24011580","s":"4f1e5f7f638ed0df"}
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