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Retail

Farfetch pursues WeChat luxury boutiques via new acquisition

July 23, 2018

Farfetch is hoping to help western brands open WeChat boutiques in China. Image credit: Farfetch

 

By Danny Parisi

Online luxury platform Farfetch is expanding its presence in China with the acquisition of CuriosityChina, a Chinese digital marketing agency.

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  1. Mandarin Oriental restores Italian castle
  2. Fairmont salutes company heritage in new campaign
  3. Audemars Piguet pop-up exhibition opens in Shanghai
  4. UK luxury fashion exports to EU down 64pc post-Brexit: Walpole
  5. Aston Martin, Apple release CarPlay Ultra
  6. Luxury Unfiltered: How brand value misalignment creates billion-dollar losses for luxury hotels
  7. Luxury dips while tech disruptors drive $10.7T in brand value: Kantar
  8. Rimowa honors the winners of its Rimowa Design Prize
  9. Pierpaolo Piccioli joins Balenciaga as creative director
  10. Hyatt taps American tennis player Jessica Pegula as ambassador
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