Marketing
May 2, 2019
Instagram Checkout for creators. Image credit: Instagram
By Sarah Ramirez
Social network Facebook is looking to balance commerce and privacy with the introduction of new features, presenting a range of opportunities for brands and marketers.
{"ct":"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","iv":"e0752499a7a29df20ab9d3f25ff2e6e5","s":"b95174df5077cfff"}
Share your thoughts. Click here