Marketing
March 13, 2019
Almost half of shoppers have found a new brand through Facebook. Image credit: Swarovski
By Sarah Ramirez
Despite marketers’ recent emphasis on social media platform Instagram, its sister network Facebook is actually the top digital channel to discover new brands.
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","iv":"87e6302229e2e7c5175c1a94a509240d","s":"26f2815bb89f859e"}
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