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March 18, 2025
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Luxury Memo special reports

Evolution of print media – Luxury Memo special report

September 14, 2017

Print media has evolved from page to screens. Image credit: Net-A-Porter's Porter magazine, photo by @PhoebeSoup

 

By Jen King

Print media has sustained itself as the go-to marketing method to appeal to affluent consumers by leveraging high-quality advertisements and playing to the senses. But a digital takeover of media consumption, entertainment and shopping has forced publishers of print titles to reevaluate their long-established strategies.

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  1. The future of successful luxury brand collaborations
  2. How culturally-aware influencer trips can successfully launch luxury products
  3. Louis Vuitton presents 2025 Australian Grand Prix trophy trunk
  4. ‘To Finding More’ campaign from Silversea reveals new brand identity
  5. Creative director Jonathan Anderson to exit Loewe
  6. Tod’s links My Gommino collection to digital passport program
  7. Off the Cuff: A Q&A with Scenic Group's Ken Muskat
  8. The 1916 Company launches bridal jewelry tour
  9. Prada taps ‘Re-Nylon’ profits to resource environmental education
  10. LVMH watch division head Frédéric Arnault appointed CEO of Loro Piana
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