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May 23, 2025
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Retail

Retailers, brands turning to tech to improve CX: Euromonitor

July 1, 2021

Snapchat users can now use AR tech to virtually try on Gucci footwear to see if they like the merchandise and then have the option to buy it directly from that location. Image courtesy of Gucci Snapchat users can now use AR tech to virtually try on Gucci footwear. Image courtesy of Gucci

 

By Sarah Ramirez

COVID-19 accelerated the adoption of connective tech tools in retail, with about three in 10 consumers using augmented reality or virtual reality when shopping for apparel, furniture or other household goods.

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  1. Are those ‘original’ products on TikTok legit? Here’s what you need to know
  2. St. Regis, Vilebrequin release capsule collection
  3. Kering Eyewear, Google announce AI-powered smart glasses partnership
  4. Luxury Unfiltered: Why extreme value creation is the only way forward for luxury
  5. US remains world’s leading wealth market: Henley & Partners
  6. Chanel reports 4pc revenue drop in 2024
  7. Rosewood Hotels debuts new property in Mexico
  8. Balenciaga, Lamborghini rev up ready-to-wear collaboration
  9. Rolls-Royce debuts redesigned Auckland showroom, exclusive models
  10. Cunard presents ‘Sea of Glamour’ anniversary exhibition
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