Fragrance and personal care
May 25, 2018
Estée Lauder looks to comedy for Google Home skill promotion. Image credit: Estée Lauder.
By Brielle Jaekel
Beauty label Estée Lauder is looking to create a modern image and cater to millennial women with comedy and common problems.
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","iv":"5b790ae6da007c612fbd9f19d498fcca","s":"5802c2e8d0bf511e"}
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