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Nov. 19, 2024
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Luxury Memo special reports

Entertainment marketing – Luxury Memo special report

October 26, 2017

Luxury brands make appearances on stage and screen. Image credit: Prada

 

By Sarah Jones

While luxury brands have long had relationships with the fields of theater, dance, film, music and literature, now they are taking on more active roles in the entertainment industry, raising their profile from partner to producer.

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  1. Dior welcomes first beauty boutique in North America
  2. Luxury brands losing ground with younger audiences: Bain
  3. Kering launches Generation Award X Jewelry to support sustainable design
  4. ‘Shifting consumer mindsets are set to enable longer-term premiumization’: report
  5. Christofle spotlights two centuries of innovation at Paris' Musée des Arts Décoratifs
  6. Lexus logs 25 years of 'December to Remember'
  7. Trinity Investments acquires The Standard, London
  8. Gucci channels spirit of giving
  9. Diageo launches new division for luxury brands, experiences
  10. Culinary tourism market in APAC to grow to $6.2 trillion by 2033: Marriott
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Trinity Investments acquires The Standard, London
Christofle spotlights two centuries of innovation at Paris’ Musée des Arts Décoratifs
Kering launches Generation Award X Jewelry to support sustainable design