Tapping into affluent consumers’ emotions, rather than product-pushing, is the main point behind any mobile marketing tactic this St. Valentine’s Day.
Mobile sites, applications, banner ads and SMS can all contribute to using emotive marketing to inspire feelings for loved ones at any place or time. By using this strategy, brands run a better chance of driving transactions.
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mF\/9bZq8tEy\/j4HE+SiI+\/XRpYxERWqehxw8ceUpVxEmiaVXqPfkg4CVVGoTqNkZM6zzBGes0aHEdzmbXk1DDijkQNXCuWjxCxGry7gagRLFp\/2AgHXr6e3nhGG64xpWrSMfQTgBvdLF00ULXsx2pzcjklqY\/svUBXL3UqwyQHB9bs3KofGWjpUl4WcCm6K99ZA8p7oVBywrg70+Xcc3jlqwzVrTOwmW+6Q6uWl1MUVmE7fCUDoFrmCctGqq3htcTlC1h9pCDaY0raBEKmf+2gDVUoT\/q6nhVNvnx\/P9l8mEmpNpl\/dfi9U+n8aSvDnh1YX4Z32k8PnotqmBn7zTqosoWY7YNjS00mD8NovoU9bxr4YNlIDfMokabT2XM3RZjbcFKNanZxmg3Cnx0wlg+6Zfu02nsE9BQEvdwDekTSwjSLRUMGcl7Jutmc3t52EACjtebq+6GQAPQcOwMPinNLEvQfy0u6\/+xyN6Zc47qmQQfdHtDavVcsjgK\/h3u0QLFcXBYP5qK75DmS6JazwaBeyxlOXBgFB17lfAU+pYqNI2xpSFfiyQJv59HaTJrKS6lQqKIVgCMRUSP5zp7UlGjK7IiT1ugMGsPasI35KCTIb6kqWBmloznlPPB6fc6HXfccc3b\/NoWaBmSEBmLnKRvvRzpFyACdCO++JoDILNeUF6U1LLMdDz7bt79MiEudBYmuSGkVSrCT9uS25RjI0D3XsycVlb4yS+yZK6O9RFJH5vFgumjZ0iMostnZ6XPnF3y5ot470QI0WOcdnWVuJA0K9Au9xu23Qf7kWlUpsCGurKLGzTP1+N0rRC44Q7XdDdXGbdCt2r6MTC+zt1MHF0C8SL7T0RcjZPgH9aYJLiay\/5t6\/uHs8bf+CNbJokcMW4EcM+yGWsGzJDF0QCl33wAqTGea1QQcq2fXzKDEBe4SmamoT0U9GAw0caFHv\/b4JY\/lUMPNfhr1V7QEaVkO46\/lcLY99UIkgGDz3xu3DcKOus55tjk1C8H29UO0bX5eROMbAkA8gimUkIKzZBvRKEqYjhTks+yA\/Sy6U+6t7UqYNpeKZQ3NKe3Vkc1tBN1fECdrNnhu9T\/uYSaTih9NhJCdylIAFUtMvyLlmbxTl4MeR44oAYY5+aY\/3Qte\/xQbugRdhAmlaBUDJOI5PLvrohToXSRRxNTwavyeht8n1aY7eXUvsnwwbC8fnB\/FpiuPAAP1uWVCnNcBq\/avl3SGlkUdudY7IU8SONW00EGbkxvoA+2jxB6Vrvkgr6v3WleSYlTHSNXA9Xh5\/ar+tfYm4+893lJyH2V80zbHCi+QyLxt7W+sHQT6+HeM+iwG8EV490jptZPDCRsscxN6Xis04T+mXY+w7g166NB8CKmr8P\/N0lPtwbykZX\/zLD6rBdnjLhMf6zWM1WgwSqIxWu40HLMVwhCH839jMdafHfjdj9blpW40NO4K6wsHDEZ47+E5bRx+ppj+agnCH5L\/LPaWXrPXHF9SS5zMT2BjC9n4VY8jw38stprgP4qEWV58nmrpbEQO\/8XpTVu8tYo0FdlyESr4TvTFUCvOsIwdH7kHt5\/LNZjx5FtJd22VkOYChlMdYe1cF3hNI5Z1bifXG5GQ2PDbocxWGg1aMk51Fv6MLiN+m8RArg0z35MllYV3eGtjxI+XvNx7QLxCU5WQqsslyl2CHFE755Jl9MXqcAaT66yX+pMoSADEid80L9HiRFrfuGEG3gLoJD3tjRXNuDOe\/RGA9JnVEnKhKnYSyxN3SyQ3B9U3DSLsVxf5lODvo6Fan2VSVzMmrTI\/f6woKmK\/rcUMVjCBCIRZmO0nh4jJv33HvulajH5P8\/sAZ9Dev839IA0gXyGUj0ha7P4DnWWDNN6TK+S1UTc\/WPCYjpiTsAHxrF+sh2akmMBNruP6Z8bqi5VJttFbNLM+P3AwSpZ3Kjzw0J5oAj60a1gGcO7HwEjF\/C3FIJ1gRkXKueyaD3VjX5kdG6lx58bEhhADDXPIAv5JCjf5PceDEWOyHrKv9j1xC1Vza5RCsEWTIk\/0vlUn96lZJeyIoFTMGnf8u40ZJuM+Vhi4c5+xUH7MouoUNFpaOwV15Smg4iRDVhN0mQ1QCWQVVnfBbU\/vfpALrZ0EVL3S50AIoRfmPxc++6k\/o3Y1ipm8QHV4bREZIUPhAIxfHHtZpl6dmasNM9B+e60Co4+t3k6D8fzqOqbmpieVrmF\/E32QuBA2FVe4N0Y7dfPcx\/9Yr9ODKN\/BausIngdJ7JGaVC3e\/N3WPYYrrDzrfiygyMKuuh+fqajcLZLe55FG\/vInEaV0v2iGBl\/GcQpsKyw875P9ung7nAA4IZmW6UDvjnqDn0g\/cfRIoxdXv0iHA49uiyfhPFVMKEC5MO655WxDgszywle4yCXZ7E8hWsYYzn2x9W1l3XNkCP\/p44G\/kEy1b3RBxRmv1WcGfwPwZlY2tgG\/jDtOd8zShsJiodbQaFYx2TRxkKStSsrknF6irWOg4Xzj8xbZ54wmWbezq56cLvo4ctSOKN+50r9YXy4swjpwEd2A7g\/BdZmgzaPROHYnRV19n45BU8VSfdieq77ozDzSEMp1ajZrgRDzPG88CA9w42R2kKh8oaHhkTyNQPyNmy6VEiqL14ejZIq1ki1oSlIvhe9GVlvCib1yZyCrdmqGa2vN3a4oP6Fd4+cMtCcBnesJ7zLEfUAfxWPhO0Nd5zop0\/fM72uYjZjt\/Gd2T\/nDErsfsO9HlKhIWEkymOKjZAgwdj7RMNZUaXZXt\/bvTYH9HI7GOcV5Krivj9XYW\/YQIqfs6LRcqvxgoLy9EWAGxkntkj3EpSW9Up9WOqBVSTlB2MnsYDqdlSn8lFS5t4QYYTHMOkTHkviyAmXiZ\/FfEgYI7M5mPZFfPbp0Q4\/aSYVYdVbwENQPZqj5eQ4hsmQqbONJAk4mQVsDAvAnA6iYcIkV9i3xqPi1LRwFJZn6zQVQ2Lyqq6tiyhjWobHiiFFYyAIlI+nqp4nhxSxcktOopdQCgkRP7E3OXkrK5WLs7aJGW0tK1knsCqolg8sGkKXJPPczcz4bWudA8T4huznZqJFFXkahQ1YibovW6HIQ4v5mUEn0sdQt5h0KjVQthomeDajino1ILEmxU9sLYrRHZFUEtcNSzreq9Fqg4RUUGUGq8vpqGV1uM003zr7j+CXSG6zVvCik3Um5NdhvAuO9tWW9HzPGKDTswMdENv68TU5O81Vi6934khVu7DWQtRsfb9UQKkROxhxPsh1siL\/yJpHcFPOTB00eCnvQRLe54aUEVdoNlE7ge6JMM2uecGvdkJkICbMYB3daYx+I7terslCir2kliCVEFcDDbx4XGzJggQfgxYz1xKqXHXnGpb82x6c6yrmnVj1WSESEdgCwHGCgnmCVsF9J1Rp40kGFDeSs5MykiC6amxtE8ghnRUhvfojZE3HiNkJ4pl6kqYW\/jw1D49OmoFUPgITVDnBYA2sA4JgFX7REu0YOPgTtUttmKeuE7I0S8JITMgMj9tahHpO3tlwVw6cY8hahFDNOQxPCrzpdX1G3nFBMXjZ\/MoA42dwiNusXUEHEplakXY+2N44TsVAx1\/8NlB0kyLaUCvL56K2iG9za\/Dq\/bdMZ5bztlFbPvClD4O5y6ffsyNmS1p5+R8DtfWqm1zLYIyFASpl0uXq43c9jIXP5Iqs0uN1x\/bcta2fl1Oqxyfzs1JK0li3KJO7\/5SY9uT1J4lhgPdBlvOUzxGD6NTMG8J5qSIWa4qOgf3o5pOqUkzzJesnXyq5faG6BSPerRoecSi+8\/ceO0GfSupBKzG1a5R5LmwfMuj7HP+kiwzPSUDuSHu2QB\/QQD24\/\/ZmH98nE0yfRmvVAeeN7Cqy64QTRXy7jcU1n7vMagXRv4K8aOiH7uPt2zM9kXjOJ6Ir7JDyfhpkzpukPfiQeN1ms5px7dTafQAz9skBIOqXtv9q7nZ8Kn+TegqXJxjI9u02EvPeO56lwgsdKjku2MPiGS9qXrJRU4gI3C8k2XECVxVPUqmCWMPa93oERjO++umQAAkMEpO+g31XKU1m9NgeDBtkr1lmH0Z1Q\/OjnaNNECO4msoaan0vtf1QPkey3b+zO3k7A5wcwRnpEOKkb9MsuxS2eTjSafQ1eHP+jUhj9jpKa79xvlts\/4dJUoY3Ho+K\/3w3KnwgctwU3E32sCCJi3Tti8bcJ9kTzEkHLtOg0Vy1xUlLJew3mSEiHyQUKGhHpPQX9qrn5GhlAo0fQmXABQ47NgJAnCZq6r\/8RdvQ2ed86QySXgCuYHnHjT5elcFJTC7x0jcKCzIjuCiMhMEjQFHgY4Jfq7W37kYd6+pnNlsANkZ0u7gkJeB9Z\/d1H48SwzKdDopLs\/c2qMJD2uvqgN5B1DNJgGWep0LGekkFPjKw6PqTy+6lnwjp0gOK\/iIx8QRTIq9oxDCoMw2eiwCN5ceqniwZydUGiKI52eTHMSVFxO0PxIoA4UpJqzQrAhbnd4iSSEApjqnH9nSw5nCOezpObmmcUDj1pS8U63sWHvAGKnz62qaM8cQ3OYpN+RrhZaS1xaKZG0pCdBWh3ZF2lcnYVgIia0cmEqCuhkvI\/jxqD\/RdeBQqqQYsIqncFFaXyYF8iVCCFwOm3unedt\/5HHhlue8u4oYgO48XX8oMyXtog+MWBwkx4ujFfggB9qlp6KZyoRyyF6VYmxWXoLOvZ83Ibhw66M4iuGTlMNfLhzeDZ3LD4v6dFj+NOkUt+AgsBnXzDZLT3ZU3GRPytvn9uXGYtawzwGnD3Jjjkc+KgTsMPi9fwGAQ3T+aibTR8V4KbwZDBSwKM3tKXJ46tyfFenr7YElgKkFIPYcshO\/IU481hxVIuuMm6Aqesyg9Jsq8KljY\/WF4jiNs+txyPJhzobkdcpacSB6PHZ7zGT75Phwj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