Marketing
April 28, 2022
Brands like Sephora are lauded for their loyalty programs. Image credit: Sephora's Weibo
By Katie Tamola
If brands want consumers to continue shopping with them, their retention efforts must go beyond mass text messages and uniform marketing.
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M8u1PhNsNtEOVRJ2\/WZfH3S57nIpAmE7+IZ4pGu0PBBFa1P1eMUjucFC52qh8m7gU5R81cc=","iv":"9045dd41e75d3ef17dd9e00047563d5d","s":"2db76abb5d256b1f"}
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