Retail
January 17, 2018
Western brands have already begun embracing these emerging markets. Image credit: Christian Louboutin
By Danny Parisi
NEW YORK – China, India and the Middle East are three of the most important emerging markets for retailers today, but to truly succeed there, Western brands need to understand how to translate ideas across cultures.
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","iv":"0a8762236917b18065ee0ea45b8fec92","s":"7fc1b618cf2e2611"}
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